From the INSTRUCTOR

Danielle Miller is a small business enthusiast and marketing coach. Her company, Miller Media Management specializes in social media marketing for Maui businesses. She is teaching a series of business marketing courses this fall at UHMC through the EdVenture continuing education program. It was over 10 years ago that Danielle opened her first Facebook business page and began using social media as a marketing strategy.

– What courses are you teaching at EdVenture, and how do they help to support the economic growth of local Maui businesses?

“I’m thrilled to be offering a series of social marketing classes through EdVentures this fall. Each of the courses is designed to empower local Maui businesses with the know-how to market their products and services online”explains Danielle.

The Social Marketing course on September 23rd and 25th covers how a business can effectively use a combination of website, social media, and email marketing to build profitable relationships online.

On October 8th, the social networks series dive deeper into how to setup and manage a business presence on Facebook, Pinterest, and Twitter.

For entrepreneurs in the early stages of building their business, there’s a Marketing Foundations class offered on October 14th and 15th. This two-day course helps new businesses establish marketing guidelines and refine their marketing message.

– What do you see as the value of continuing education for local businesses and employers on Maui?

Henry Ford once said, ‘If there is any one secret of success, it lies in the ability to get the other person’s point of view and see things from that person’s angle as well as from your own.’ Danielle went on to explain, “The value of continuing education is experience. These classes open the students eyes to new opportunities and give them the skills to take action.”

From the STUDENT

Francine Fernandez is Maui business professional looking to start her own business. She has been both a continuing education student and teacher.

– What courses have you attended and how have they helped you in your business?

“I took Social Marketing Online Strategies to grow your business in April and Marketing Hub Your Business Website in June both classes were taught by Danielle Miller.

Taking these courses have grown my business beyond my expectations in such a short period of time.  I was very challenged in the area of Social Media and now I have a business page on Facebook and I am expanding to more social media such as Twitter and Pinterest. I also have a Business Website that I am building myself I would of had to wait months to be able to pay someone to do it for me. I am a small business owner trying to grow her business on a very small budget. The best part is that I am doing this myself after taking Danielle’s courses I have gained the knowledge and confidence to do it on my own.”

– What do you see as the value of continuing education for local businesses and employers on Maui?

“I see the biggest value as the Instructors and their knowledge in the subject.” Francine shared, “Danielle Miller had a way of teaching that was easy for me to understand and catch on to. I am a visual learner and her way of teaching made all the difference for me. The classes are affordable and worth business owners taking the time to attend to obtain the knowledge to help take their businesses to the next level.”