Mark your calendars! I’m hosting a free class at the Maui County Business Resource Center this week. Here are the details: Topic: ABCs of Social Media Marketing Date: Thu, Sept 7, 2017 Time: 12:00 – 1:00 (Q&A til 1:30) Location: Maui County Business Resource Center (near Whole Foods in Kahului) RSVP: (808) 270-5770 This is a presentation […]

  Actionable Tip for Writing Better Blog Posts What makes this blog post writing tip is awesomely actionable? You’re already familiar with this tool Your writing style using this tool comes across more authentic Your writing habit using this tool is task-oriented You won’t lose track of attachments and pictures You can add links and […]

There are 6 key elements that all effective social marketing plans should include. 1. Company Vision The first step in writing a marketing plan is identifying a clear and complete company vision. Your company vision influences your plan. It includes your company mission statement, grand vision, and describes your brand identity/company culture. 2. Goals Understand how to properly set goals. The […]

In order to be well-developed, the vision should cover three critical components. 3 Components of a Well-Developed Company Vision A well-developed company vision will determine your social media and online marketing presence. As such, you must first understand three key details of your business before you can develop a clear company vision. Understanding your personal single motivating […]

** 2016 Mayor’s Outstanding Achievement Award ** This award is given by the County of Maui and the Maui Chamber of Commerce to acknowledge outstanding businesses in the community. Criteria include demonstrating business leadership in a changing economic environment, creating a quality work environment, exhibiting the aloha spirit and exemplary customer service, developing partnerships with […]